Embedded insurance is a hot topic these days, and that’s a good thing. The concern is when it’s treated as just another coverage plan or as a marketing gimmick to sell old wine in new bottles (both are very costly isn’t it 😂 ) The truth is, customers don’t care what you call it. I’d […]
I visited to restaurant and had amazing service, but the food was awful. The bearer compelled/ pleased to share a feedback and I ended giving good feedback. I know that’s a crime committed on my side 😉 I should have helped them to grow… It’s rare to get a true feedback but that’s what needed […]
It’s hard to digest digital edge sedating humankind with overloaded perceptions. Products and services are dying hard, penetrating through hit and sitting on your brain. Yes, penetrates through heart.. bait with what do you like most. Your action decides what do you get fed from there on. We all COMMITTED (“unknowingly”?) to reinforce the massive […]
Mr.Customer is not looking at your product but you. “Customers are okay to give a chance to a product but the worry is about who is selling it. The question is to the sales(wo)man and to the business is that what brand are they representing it to?” There are plenty of products in the market […]
Every business wants to get a glimpse of attention from their potential customers. Unfortunately, technology enables content creation faster and that floods the market. An innovative marketing idea can get criticized and copied almost instantaneously the moment it hits the market with the support of technology. Given all these challenges some of them are still […]