Every business wants to get a glimpse of attention from their potential customers. Unfortunately, technology enables content creation faster and that floods the market. An innovative marketing idea can get criticized and copied almost instantaneously the moment it hits the market with the support of technology. Given all these challenges some of them are still nailing it. Customers are not keen on watching just another commercial ad. 

One of the commercials that got my attention was, the ad runs for close to 30sec and the product appears just for 2sec or so. It is a story that talks about someone’s daily course of life and the product mentioning come very subtly and the story and narration were intriguing. The story remains on my head for long and I am not able to think of the story without the product. Real marketing isn’t it?